Growth Intelligence & Marketing Analytics
Data is only half the story. We help you tell the rest.
Mobile game marketing generates more data than most teams know what to do with. Attribution, cohort behaviour, creative performance, LTV prediction: it's all there, but the challenge is turning it into actionable insight.
That's where your Ilumix team comes in, building the analytics infrastructure that transforms your raw data into a clear picture of where your growth is coming from and where to push next.
Who benefits?
01
Marketing teams managing significant ad budgets
02
Apps tracking user lifetime value
03
Companies that need clear attribution and ROI measurement
04
Game providers scaling multiple growth channels
What it covers
Lack of clarity on marketing ROI
Fragmented data across multiple platforms
Difficulty identifying high-value users
Slow decision-making due to poor analytics
The process
01 Data integration
Connecting your advertising, product, and analytics platforms into one data environment.
02 KPI definition
Identifying the metrics that matter to you, like ROAS, LTV, and retention.
03 Dashboard creation
Unified performance reporting that your whole team can use and understand.
04 Optimisation insights
Pinpointing the audiences and creatives that are delivering, and the ones that need work.
05 Predictive scaling
Taking the guesswork out of where to effectively place your next growth investments.
Brochure
